Part 1 is geared towards start-ups/new businesses and what to think about as you build a new brand. Why does your business need Branding? Effective branding helps your business stand out from competitors. Learn a six-step process for building a new brand.
Part 2 is for existing businesses and how you can evaluate your current branding for consistency. You’ll get a five-step do-it-yourself brand review to help you evaluate your current branding and determine if there are areas to keep and/or make changes.